Not too long ago, people could just start selling anything online, and they would be able to make money doing it. Google actually is responsible for all of the changes that happen to article marketing, with many contributing forces that led up to this occurrence.
Adaptation is the key to handling changes like this, and it really is no problem at all. You should become more aggressive with your marketing in all respects. In the face of these changes, through our perseverance, we are able to succeed in greater ways than ever before.
Tell a Great Story
Some marketers are knowledgeable about the power of story but very many are not. I would say that most marketers, in fact, do not know the power of what great stories can do. Specific areas of marketing such as pre-selling is where storytelling should be used. Also remember that you should never focus on one particular marketing strategy over another. But when you can, you should use a well-told story to make your point rather than trying to write something resembling copy. Although you never really know why a particular story works, just weave your pre-selling and marketing into the copy itself.
Once you have your content live on your site, then you do what you need to do so it will be indexed in the search engines. The origin of your content, as far as the search engines are concerned, is only on your website – this is what the SE’s need to know. Once your article is up on your blog, go to Digg and bookmark the page for quick indexing. Pinging is something else you can do to help the search engines find your article. But if you have a blog, then you should know that WordPress blogs have an automatic ping function built into it, so you do not have to manually ping.
Concise and Powerful Statements
When you write, whatever it is, you need to make sure that your captive audience is not falling asleep in the middle of what you are saying. When you write on a topic you enjoy, you will be able to express yourself emotionally which is something you should always try to do. Make him sit up straight, hit them right between the eyes with whatever it is you have to say. Using your words and feelings will set the tempo of the article. Whatever you write, make sure it is full of ups and downs, emotions and concise sentences. The tempo should end with a crescendo, something that will make them remember your article for quite some time. Be sure to give people emotional satisfaction and closure.
As you can see, anyone can learn how to write articles well. It is a skill that we can all learn and become proficient at. Whether you lack writing skills, or are very proficient, it really doesn’t matter. There are excellent resources available of both the free and paid-for variety. Remember, there are not too many people that have proficient skills in writing on the Internet. It’s time to improve your own writing skills and join the ranks of the proficient.